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Case Study: How A Texas CU Dramatically Increased Auto Refinancing Income

Explore how Associated Credit Union of Texas improved marketing ROI, boosted interest income and created exceptional customer experiences through Ser Tech's Fetch Marketing program.

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Auto loan refinancings have become a sweet spot for the credit union industry, even in the midst of the global pandemic. In this eye-opening case study we examine how Associated Credit Union of Texas was able to boost interest income by nearly $39 for every dollar spent on its Auto Loan Recapture campaign.

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